World Scientific-now publishers Series in Business

The World Scientific - now Publishers Book Series in Business publishes advanced textbooks, research monographs, and edited volumes on a variety of topics in business studies including accounting, entrepreneurship, finance, management, marketing, operations, and strategy. The Series includes both applied and theoretical topics that present current research and represent the state-of-the-art work in their respective fields. Contributed by academic scholars from academic and research institutions worldwide, books published under this Series will be of interest to researchers, doctoral students, and technical professionals.

 
Indexed in: Scopus

Publisher

Zac Rolnik
zac.rolnik@nowpublishers.com

Marketing for Economists and Life Scientists: Viewing Marketing Tools as Informative and Risk Reduction/Demand Enhancing
Marketing for Economists and Life Scientists: Viewing Marketing Tools as Informative and Risk Reduction/Demand Enhancing

By Amir Heiman | David Zilberman

Publication Date: 31 Mar 2021

978-981-3145-66-5

The World IT Project
The World IT Project

By Prashant Palvia | Jaideep Ghosh | Tim Jacks | Alexander Serenko | Aykut Hamit Turan

Publication Date: 30 Jun 2020

978-981-120-863-8

Pricing Non-marketed Goods using Distance Functions
Pricing Non-marketed Goods using Distance Functions

By Rolf Färe | Shawna Grosskopf | Dimitris Margaritis

Publication Date: 19 Jun 2019

978-981-3277-60-1

Marketing Manipulation: A Consumer's Survival Manual
Marketing Manipulation: A Consumer's Survival Manual

By Michael Kamins

Publication Date: 01 Jul 2018

978-981-3234-70-3

Innovative Federal Reserve Policies During the Great Financial Crisis
Innovative Federal Reserve Policies During the Great Financial Crisis

By Douglas D. Evanoff | George G. Kaufman | A. G. Malliaris

Publication Date: 01 Jun 2018

978-981-3236-58-5

Project Risk Analysis Made Ridiculously Simple
Project Risk Analysis Made Ridiculously Simple

By Lev Virine | Michael Trumper

Publication Date: 01 Mar 2017

978-981-4759-37-3

Real Options in Energy and Commodity Markets
Real Options in Energy and Commodity Markets

By Nicola Secomandi

Publication Date: 01 Dec 2016

978-981-3149-40-3

Global Sourcing of Services
Global Sourcing of Services

By Shailendra C Jain Palvia | Prashant Palvia

Publication Date: 16 Nov 2016

978-981-3109-30-8

Cross-Functional Inventory Research
Cross-Functional Inventory Research

By Srinagesh Gavirneni

Publication Date: 01 Sep 2016

978-981-3144-33-0

The First Great Financial Crisis of the 21st Century: A Retrospective
The First Great Financial Crisis of the 21st Century: A Retrospective

By James R. Barth | George G. Kaufman

Publication Date: 01 Oct 2015

978-981-4651-24-0